A unique combination of traditional Italian mastery and a ceaseless development process, involving facilities as well as machinery and technology, was at the very heart of Elleti Group’s approach, at Kingpins. It was the ideal stage to present ReMind, a special capsule collection aimed at taking the past as a spark to ignite and inspire the future while promoting a more sustainable approach to the denim production process, Elleti said in a media statement.
The capsule collection has its creative roots in the personal interpretation of the ‘vintage’ concept by the students, James Bear Mottram, Maxime Linn, and Muhammad Umar Manzoor who designed it, to be rethought and reshaped with a future-oriented approach and a mindful vision of the whole process, from fabric sourcing to treatments.
James Bear Mottram’s vision looks at the spirit of old seamen and sailors to recreate their classic worker style pants. He designed tapered cropped jeans featuring embroideries and patches. Inspired by the Beatles, Maxime Linn created high-waisted pants with double belt loops and a layer with undone edges, plus a crazy, goofy feminine dress, while Muhammad Umar Manzoor devised wide-leg pants with visible button fly and slanted pockets on the front, as well as asymmetric patch pockets on the back.
Starting from their original concepts, Elleti Group took in hand their development, culminating in the delivery of unique, finished products, realised both according to the most traditional production techniques and utilising the best eco-solutions available nowadays. These are all tangible proof of Elleti Group’s high-quality offer, made of craftsmanship, innovation, research, and a forward-looking sensibility to understand upcoming trends, while tuning them according to customers’ needs and demands. (GK)